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| It All Adds Up at Good Ideas |
Connecticut retailer Shelley Rinaldi loves numbers. She can tell you how many cars go by her store, Good Ideas, each day (19,000), the number of sales that can be matched to a name in her database (just over 90 percent), and how many children participated in her craft activity classes last summer (400). “I love to see the trends the numbers reveal,” she told us. Read More |
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It’s Time to Teach Nutrition |
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While it may not be a core subject, learning to eat right is vitally important for today’s kids. Since stories about childhood obesity are cropping up everywhere, we asked a panel of school supply publishers for their views on the topic of nutrition in the classroom. Read More |
How to Save on Shipping
Retailers big and small know what an impact shipping has on the bottom line. Freight costs can quickly erode profit margins if you are not careful. Unfortunately, the United States Postal Service plans to raise its first-class rates again in May, and private carriers raise their prices every year. Despite the ever-escalating fees, last year we were able to reduce our store’s freight costs by 12 percent. Here are the four strategies we used. Read More |
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Lack Time, Expertise? Outsource It.
Retailers agree that outsourcing is essential to keeping their small businesses running smoothly. They don’t have enough employees (or enough with the requisite specialized skills) to do everything in-house. When they do outsource, they overwhelmingly report that they rely on recommendations from friends and fellow businesspeople to find the right person (or company) for the job. What method do they avoid? To find out, read on. Read More.
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